2022
Oct
Gen Z travellers – the ones to watch
Using age demographic data from Google Analytics for over 200 hotels, we explore the buying behaviour of Gen Z travellers …
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2022
Jul
Marketing for mobile guests
If you aren’t already taking a mobile-first approach for your on-line marketing strategies, you could be jeopardising opportunities to attract …
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2021
Aug
UK hotel recovery continues in July
The UK continued to display strong hotel performance in July, with some positive signs beginning to show in London.
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2021
Jan
Pandemic accelerates shift to mobile
Harnessing data from over 500+ hotels we are able to understand more about how consumer behaviour has adapted since the …
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