2022
Oct
Gen Z travellers – the ones to watch
Using age demographic data from Google Analytics for over 200 hotels, we explore the buying behaviour of Gen Z travellers …
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Using data from source to keep you up to date on latest marketplace insight, industry news and analytics best practices.
2022
Sep
DACH Region Market Report
In this latest article we analyse the performance of hotels in Germany, Austria and Switzerland using aggregated data from our …
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2022
Sep
Middle East hospitality recovery
We take a look at how the Middle East region has been recovering since the beginning of the year and …
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2022
Aug
Building a comp set for improved benchmarking
Choosing the right comp set can really help in gaining insight and to make better informed decisions for your hotel …
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2022
Aug
Urban V Rural
In our latest market report we take a look at the website performance of urban hotels v rural hotels since …
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2022
Jul
Marketing for mobile guests
If you aren’t already taking a mobile-first approach for your on-line marketing strategies, you could be jeopardising opportunities to attract …
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