APR
10
UK Market Snapshot
There is no doubt, travellers are being hit by the current economic climate with many prioritising rising food, energy and …
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MAR
13
Are you ready for GA4?
Make sure your GA4 is setup and reporting the data you need before it’s too late. The July deadline for …
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JAN
31
Hotel bookings are going mobile
While hotel customers are still using mobiles to browse more than transact, mobile now accounts for over one third of …
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2022
Oct
Gen Z travellers – the ones to watch
Using age demographic data from Google Analytics for over 200 hotels, we explore the buying behaviour of Gen Z travellers …
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2022
Jun
GA4 is coming
Google Analytics 4 will replace Universal Analytics in July, 2023. Is your hotel ready for GA4? In this article we …
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2022
Apr
European Hotel Website Performance
We take a look back at how sub-continents have been performing over the last twelve months.
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